The conversion of this flyer is okay. I don't love the presentation of the flyer but it does have its good and bad points. The flyer does make it clear that there is no appointment needed and gives the information that is needed. I think the layout of the flyer does work with the coupons being on the bottom so it makes it easy to cut out and not destroy the flyer. I think the graphics could be better they could have used more effective ones showing the before and after of the car (dirty-clean). I also think they shouldn't have used the same picture on the front and on the back they maybe should have changed it up or put no picture on the back keeping it clean and neater. The graphics about car maintenance I think are helpful and just give you a visual of what is all done. I do like that the text is all the same font pretty much and all goes together. I also like how they make the important stuff bold and make the words jump out on the page with the choice of color. I overall think it is effective as it gives all the information needed, I just think the use of graphics could have been done better.